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PHILOSOPHY

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PHILOSOPHY

ミッション　-　存在目的

Mission

Mission

私たちは、花と植物の事業を通して、人々の暮らしを、地域を、社会を、より良いものにしていくことを目指しています。 地域の花や野菜、アーティスト、お店のつながりを通じて、地域の自然と人をつなぐ持続可能な未来を育む小さな循環をつくります。

Through our flower and plant–focused businesses, we aim to make people’s lives, local communities, and society as a whole better. By connecting local flowers and vegetables with artists and shops, we create small, sustainable cycles that link people with the nature of their region and help nurture a more sustainable future.

Mission
Vision

ビジョン　-　目指す未来

Vision

Vision

お店を通じて、花がめぐるたびに、地域の人々、地域の環境、地球が少しずつ豊かになる世界をつくる。花を作る人、花を並べて販売する人、飾る人、みんながつながり合い手を取り合えるような未来を見つけたいと考えます。

We seek to create a world where, each time flowers circulate, local communities, local environments, and the planet itself grow a little richer. We envision a future where everyone involved—those who grow flowers, those who arrange and sell them, and those who display and enjoy them—are connected and can support one another.

バリュー　-　価値観

Value

Value

Local First｜地域からはじまるつながり 　地域の自然と人を尊重し、地元とともに歩む。

Connections That Begin with the Community We respect local nature and people, and move forward together with the communities we are part of.

Sustainability｜つづく美しさを育てる 　環境への配慮を忘れず、次の季代につながる花づくりと表現にチャレンジし続ける。

Nurturing Beauty That Lasts With care for the environment, we continue to challenge ourselves in creating flowers and expressions that can be passed on to the next generation.

Respect others｜敬意と協働 　農家さん、お客さま、地域のみんなに敬意を持ち、共に花の循環を育む仲間として進んでいく。

Respect and Collaboration With respect for farmers, customers, and everyone in the community, we move forward together as partners in nurturing the circulation of flowers.

honesty｜まっすぐな想い 　圃場に足を運び、生産者の想いを学び続けて、店頭で誠実に伝え続ける。

Sincere Intentions By visiting farms and continually learning from producers, we communicate their intentions honestly and sincerely through our shops.

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